The Advantage Group began its journey more than two decades ago in Patna.

With a vision for media excellence, the Group has gained tremendous achievements and is recognised as one of the reputed agencies of the nation.

 The credit for this triumph goes to Mr.Khurshid Ahmad, the founder of the group and one of Bihar’s top entrepreneurs. He obtained abundant business knowledge from the world renowned Marketing Guru Dr. Philip Kotler, while attending his Certified Training Programme “Eight Ways to Grow Your Market Share – The Future of Marketing”.

 Under Mr. Ahmad’s astute leadership, the group has maintained excellence as the benchmark through hard work and meticulous planning and managed to successfully serve many prestigious clients in the fields of Advertising, Public Relations, Event Management, Communication as well as Real Estate Marketing.

 The Group’s strong corporate conscience has led it to commit itself towards the benefit of society and to create social value. The Advantage Group’s CSR wing reaches out to the underprivileged and earmarks 2.5% of its profits towards social causes.

 Through these initiatives, The Advantage Group has carved out its place in the top media fraternity and earned the respect of clients, peers and the community at large.

Over the years, the Advantage Group has been felicitated with several awards and recognitions. We recently received two Awards of National importance. One of them is the Indian PR & Communication Awards (IPRCCA) 2014, which is the most extensive and exhaustive Award to recognise the contribution and success of the PR Industry organised by exchange4media. The prestigious ceremony was recently held in Mumbai. We have been also awarded the IPRCCA ’14 for two categories – A Healthcare & Pharmaceutical – Client PARAS – HMRI Hospitals – Partner in Health Care and Public Affairs – Client Cancer Awareness Society – Campaign for Tobacco Free Kids – John Hopkins – TOBACCO FREE BIHAR Campaign. Another Award we got is the Public Relation SABRE Award in Financial Communication Category in G2P Project.

 Thanks to the Almighty Allah ! Our Agency’s good work has been recognised nationally and internationally in the PR Fraternity.

 We have added two additional outfits from last year. This first one is Communication-Rural Marketing & Capacity Building and the second being Real Estate Marketing and PR.

 Considered to be the epitome of communication in Patna, we have the prestigious INS accreditation, and a well-deserved position among India’s premier agencies. We are the only agency in Bihar and Jharkhand with such credentials which is associated with several prestigious institutions such as :

                Indian Newspaper Society (INS)

                Audit Bureau Of Circulation (ABC)

                Bihar Chamber of Commerce (BCC)

                Bihar Industries Association (BIA)

                Public Relations Consultants Association of India (PRCAI)

                Event and Entertainment Management Association (EEMA)